Here is a link to the article. There's some interesting information in here - nothing too shocking but a solid read. I did find the end of the article the most interesting/controversial, particularly this sentence "He’s [Yormack] suggested raising ticket prices and creating more premium seats at the Big 12’s basketball tournaments, moving media events to larger markets, such as New York and Los Angeles, and creating new intellectual property to monetize."
I sure would prefer for events to be held in Houston/Dallas/OKC/KC in our current configuration (maybe add LV, SLC, & Phoenix if we expand that way) and not on the coasts. Also can't believe that it's possible to raise tickets much higher than they already are.
I sure would prefer for events to be held in Houston/Dallas/OKC/KC in our current configuration (maybe add LV, SLC, & Phoenix if we expand that way) and not on the coasts. Also can't believe that it's possible to raise tickets much higher than they already are.
